Kaffe 1668 Package Design

By Zack, Monday, 21 June 2010

Kaffe 1668

Kaffe 1668 Package, designed by Megan Cummins, from United States.

Modern designs, the silver bag is attractive, colors of the labels are very smooth. Nice designs, B+ grade.

I recently did work for a start-up company in downtown Manhattan. They were on a very tight budget and needing everything to be printed from their standard 8.5×11 printer. One particular challenge of branding them was the packaging for their line of teas. They had over 20 teas, 6 varieties, each with their own unique description, health benefits, and brewing instructions. Needless to say, it was a fun challenge in real-world information design applied to packaging. I was able to arrange all of the necessary information on single labels which they adhered to the stock bags they had. The labels were small enough to fit two per standard letter size paper- saving not only money, but also paper.